The Power of Video Testimonials
What is SEO?
Linus Sebastian from TechQuickie breaks it down for us. Please note that we disagree with his statements regarding the sponsor of his video, Squarespace.
A Quick Introduction: What Should SEO Mean to You?
If you’ve been in business for more than five minutes, the chances are that you’ve heard of Search Engine Optimisation. As buzz-worthy terms go, SEO has remained in the limelight for several years, thanks to its importance in improving brand-reach for companies. Today, there are more websites in the United States than people. The population […]
How’s Your Reputation? Why Online Rep Matters
The reputation of your business is something that you shouldn’t take lightly. Understanding exactly what your customers are saying about you online, what your competitors are spreading behind your back, and what comes up when people search for your business – is crucial to your success. Owning and improving your company’s online reputation can be […]
What’s the Difference Between a 301 and 302 Redirect
For people without much of a technical background, the terms “301” and “302” redirect probably sound like gibberish. However, the truth is that they could be more important to your SEO efforts than you might think. Here, we’re going to discuss what the difference is between a 301 and 302 redirect, how each of them […]
What is the Disavow Tool and When Should You Use It?
The more relevant sites that link back to your website, the higher your ranking will be – or so we think. The problem comes when irrelevant sites keep linking to you, or you start getting links from dangerous websites with bad reputations. These links can have a serious impact on your ranking, which is why […]
7 Big SEO Tips for Small Businesses
It seems as though every year, SEO gets a little bit more complex as Google continues to change the rules with algorithm updates. This can be particularly frustrating for smaller businesses who don’t have the budget or time to stay current in a constantly evolving industry. If you’re concerned about using SEO practices to improve […]
Google rolls out news feed
Google.com is going to be adding a Facebook-esque personalised newsfeed to its homepage, to show users the content that they may be interested in before they search. Google has said that it will display stories, features, videos and music chosen based on the interests and searches of that user. Google has been so far trialing […]
How you can advertise without being spammy with Utility Marketing.
One of the most important parts of building relationships with your clients and prospects is keeping at front of mind, and keeping in regular contact with them. But regardless of how great, and regular your marketing is, sometimes people just don’t want to hear your advertisements. However, this does not mean that you cannot interact […]
How we brought a tour operator back to #1 on Google, by undoing the old company’s work.
Companies switch SEO providers from time to time, and it can on occassion have pretty devastating effects, depending on the quality of the new provider. Today, we’re going to take a deep dive into how Your Business Digital was able to take over from a less-than-stellar provider of SEO to return a business back to […]